More than a backpack, it carries your dreams, purpose, and potential. With smart features, it drives your journey with intention and clarity, knowing that everything you need is within easy reach.
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A design inspired by intention, offering confidence through intuitive storage solutions.
tailored for triumph
Thrive in momentum of your ambitions with a purpose packed companion supporting your every move.
INCLUSIVE CHAMPION
A unisex backpack designed for the success of all trailblazing men and women.
SUSTAINABLY MADE TO LAST
Built with strong, weather-resistant, and eco-friendly materials, this backpack stands the test of time.
THE LUX & NYX INCLUSIVE COLLECTION STORY
With the launch of the Inclusive Collection, Lux & Nyx champions modern individuals to achieve beyond boundaries with “unisex” redefined. With the insights of more than 10,000 diverse voices, every piece within this line is designed to fit most frames in looks, needs, and fit. This collection empowers all genders, shapes, and sizes, supporting a future where gender equality thrives.
The Purpose Backpack was created to embody the essence of purpose, aspiration, and possibility. With its thoughtful design inspired by mindful organization, this backpack stands as your steadfast ally, empowering you to tread through life with clarity, intention and confidence. Having access to everything you need, you are driven to achieve, even more than what you thought possible.
GET MORE PURSE-PECTIVE
Our bags keep it to the essentials and so do we.
Sign up for insider promotions, behind-the-scenes looks, and private invitations to vote on new product features.